iPhone on lahja kännyköiden markkinoijille
keskiviikkona 27. kesäkuuta 2007
Seth Godin: Positives, not negatives. ”The iPhone is a gift for every cell phone marketer in the world. Why? Because it creates a problem where there was none before. Now, a cell phone is not just a phone. Now, a phone is worth spending money on. So, since Apple created that ’problem’ in my mind, how are you going to solve it?”